Image of Brand Destination Dan Strategi Pemasaran Sebagai Dampak Terhadap Tingkat Berkunjung Wisatawan Di Pantai Pangandaran

Skripsi

Brand Destination Dan Strategi Pemasaran Sebagai Dampak Terhadap Tingkat Berkunjung Wisatawan Di Pantai Pangandaran



Nenden Putri Mertiyani (66140002), Brand destination and marketing strategies and its impact on the level of visit tourists on the beach pangandaran.

The purpose of this study is to find a snapshot of the destination instead it is a brand and marketing strategies as well as the impact it had on the level of visit to schools the tourists it should also be noted in a partial and simultaneous on an object tourist attraction although last year the coast of pangandaran .The approach that was used to solve a problem of research is that is using the quantitative methods descriptive and verifikatif .The number of respondents research this the funds is already 100 respondents in the present study , the results of the response they received the smallest number of respondents in this research described as good as well as it has some positive effects it should also be noted in a partial and simultaneous , the result of also explains that the contribution of or size of a contribution destination instead it is a brand and marketing strategies on the level of visit to schools the tourists very good .The conclusion from this research that , there have been instances of a positive influence this partial as well as simultaneous of the variables destination instead it is a brand and marketing strategies on the level of visit to schools the tourists.

Keyword : : brand destination , marketing strategies , the visit tourists.


Ketersediaan

S00070K069 / S1.MJ.SKP / 2018-2019ManajemenTersedia

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Nomor Serial
069 / S1.MJ.SKP / 2018-2019
Penerbit UNIVERSITAS BSI BANDUNG : .,
ISBN/ISSN
-
Judul Seri
-
Deskripsi Fisik
-
Subyek

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