PENGARUH ORIENTASI PASAR, INOVASI PRODUK, DAN ELECTRONIC WORD OF MOUTH (E-WOM) TERHADAP KEPUASAN PELANGGAN KOSMETIK MAYBELLINE DI KOTA BANDUNG

14 1 10 PENGARUH ORIENTASI PASAR, INOVASI PRODUK, DAN ELECTRONIC WORD OF MOUTH (E-WOM) TERHADAP KEPUASAN PELANGGAN KOSMETIK MAYBELLINE DI KOTA BANDUNG Adi Suparwo, S.E., M.M (Pembimbiing I) Editor IIP SARIPA (66200037) Primary Author Devi Yuniati Drajat, S.T., M.M (Pembimbing 2) Editor mixed material ARS University 2024 Screenshot_2025-06-20_084832.png.png PENGARUH ELECTRONIC WORD OF MOUTH DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN DI KEDAI TERPADU BANDUNG Dwi Sandini, S.E., M.M (Pembimbing II) Editor Nur Alin Ai Inrawati - 66190019 Primary Author Yayu Sri Rahayu, S.E., M.M. (Pembimbing I) Editor mixed material 2023 Screenshot_2024-03-25_100717.png.png PENGARUH SOSIAL MEDIA MARKETING, ELECTRONIC WORD OF MOUTH (E-WOM), DAN ONLINE CUSTOMER REVIEW TERHADAP KEPUTUSAN BERKUNJUNG (Studi Pada Sariater Hotel & Resort) MUHAMMAD DRIANTAMA SISWANTO - 66203516 Primary Author DEDEN EDWAR YOKEU BERNARDIN, SE., MM., CFA (Pembimbing) Editor mixed material 2023 Screenshot_2024-03-25_094101.png.png EFEKTIFITAS DIGITAL MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP BRAND IMAGE PADA MASA PANDEMI COVID-19 DI KARANA DENTAL CLINIC Srie Wijaya Kesuma Dewi, S.T., M.M (Pembimbing) Editor DINDA APRIL LIYANI - 66180065 Primary Author mixed material 2022/2023 Screenshot_2023-05-17_091430.png.png PENGARUH SOSIAL MEDIA MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP MINAT BELI TOSERBA YOGYA Ani Solihat, S.Pd., S.ST., M.M (Pembimbing) Editor DENA FITRIANE SETIADI - 66180002 Primary Author mixed material 2022/2023 Screenshot_2023-05-16_111122.png.png PENGARUH CELEBRITY ENDORSER DAN E-WOM TERHADAP PURCHASE DECISION PRODUK SKINCARE SOMETHINC (Studi Pada CV JBM Abadi Bandung) Yayu Sri Rahayu, S.E., M.M. (Pembimbing) Editor Fanesha Riska Aryanti - 66170101 Primary Author mixed material 2021/2022 Screenshot_2023-04-13_093241.png.png STRATEGI SERVICESCAPE DAN ELECTRONIC WORD OF MOUTH SERTA PENGARUHNYA PADA KEPUASAN TAMU HOTEL CALIFORNIA BANDUNG Ali Amran, S.S., M.M (Pembimbing) Editor DESNA ERNAWATI - 66160098 Primary Author mixed material 2021/2022 Screenshot_2023-04-12_132111.png.png PENGARUH ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN BERKUNJUNG DI KAMPUNG KARUHUN SUMEDANG Sopa Martina, SE. Par., M.M (Pembimbing) Editor MIRANTY NUR UTAMI - 55170006 Primary Author mixed material 2021/2022 Screenshot_2023-04-06_095501.png.png PENGARUH ELECTRONIC WORD OF MOUTH (E-WOM) OLEH BEAUTY VLOGGER TERHADAP CITRA MEREK YANG BERDAMPAK PADA MINAT BELI KOSMETIK EMINA (Survey pada viewers Video YouTube Emina One Brand Tutorial Make Up Akun Fatya Biya di Kota Bandung) Sahidillah Nurdin, S.E., M.M (Pembimbing) Editor Via Wildiyansyah - 66160086 Primary Author mixed material 2020/2021 Screenshot_2023-03-13_110852.png.png MENINGKATKAN MINAT BELI KONSUMEN MELALUI PERAN BRAND AMBASSADOR DAN ELECTRONIC WORD OF MOUTH (E-WOM) PADA BANDUNG KUNAFE Sahidillah Nurdin, S.E., M.M (Pembimbing) Editor Paqih Tri Yanuar - 6616051 Primary Author mixed material 2020/2021 Screenshot_2023-03-10_152238.png.png