<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
 <slims:resultInfo>
  <slims:modsResultNum>205</slims:modsResultNum>
  <slims:modsResultPage>1</slims:modsResultPage>
  <slims:modsResultShowed>10</slims:modsResultShowed>
 </slims:resultInfo>
 <mods version="3.3" ID="8549">
  <titleInfo>
   <title>PENGARUH SOCIAL MEDIA MARKETING DAN USER&#13;
GENERATED CONTENT TERHADAP KEPUTUSAN &#13;
PEMBELIAN YANG DIMEDIASI OLEH SOCIAL MEDIA &#13;
ENGAGEMENT &#13;
(Studi Pada PT Siso Extra Indonesia)</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>SAHIDILLAH NURDIN, S.E., MM., CSBA (Pembimbing I)</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Deden Edward Yokeu Bernardin, S.E., M.M., CFA (Pembimbing 2)</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Nur Syifa Azizah - 66213075</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher>Universitas ARS</publisher>
    <dateIssued>2025</dateIssued>
   </place>
  </originInfo>
 </mods>
 <mods version="3.3" ID="8542">
  <titleInfo>
   <title>STRATEGI PROMOSI  DI SOSIAL MEDIA INSTAGRAM DAN &#13;
ONLINE CUSTOMER REVIEW  TERHADAP KEPUTUSAN &#13;
PEMBELIAN STARTER  FERMENTASI AGAVILAB PADA &#13;
SITUS E-COMMERCE</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Wulan Yuliyana, S.IP, M.M (Pembimbing 1)</namePart>
   <role>
    <roleTerm type="text">Additional Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Yunika Komalasari, S.E., M.M., CHCM (Pembimbing 2)</namePart>
   <role>
    <roleTerm type="text">Additional Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>LENI PURNAMA SARI - 66200040</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher>Universitas ARS</publisher>
    <dateIssued>2025</dateIssued>
   </place>
  </originInfo>
 </mods>
 <mods version="3.3" ID="8538">
  <titleInfo>
   <title>PENGARUH CUSTOMER TRUST DAN CUSTOMER REVIEW &#13;
TERHADAP KEPUTUSAN PEMBELIAN PRODUK  &#13;
THE ORIGINOTE DI APLIKASI TIKTOK  &#13;
(Studi Kasus:</title>
   <subTitle>Generasi Z di Kota Bandung)</subTitle>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Riris Roisah, S.E., M.M., CSBA (Pembimbing 1)</namePart>
   <role>
    <roleTerm type="text">Additional Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Ani Solihat, S.Pd., S.S.T., M.M., CSBA (Pembimbing 2)</namePart>
   <role>
    <roleTerm type="text">Additional Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Evi Triani Widianti - 66211023</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher>Universitas ARS</publisher>
    <dateIssued>2025</dateIssued>
   </place>
  </originInfo>
 </mods>
 <mods version="3.3" ID="8532">
  <titleInfo>
   <title>PENGARUH ONLINE CUSTOMER REVIEW DAN LIVE &#13;
STREAMING TERHADAP KEPUTUSAN PEMBELIAN &#13;
PRODUK EMINA PADA APLIKASI TIKTOK</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Arimbi Agustin - 66211040</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Riris Roisah, S.E., M.M., CSBA (Pembimbing 1)</namePart>
   <role>
    <roleTerm type="text">Additional Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Ani Solihat, S.Pd., S.S.T., M.M., CSBA (Pembimbing 2)</namePart>
   <role>
    <roleTerm type="text">Additional Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher></publisher>
    <dateIssued>2025</dateIssued>
   </place>
  </originInfo>
 </mods>
 <mods version="3.3" ID="8365">
  <titleInfo>
   <title>PENGARUH MEDIA SOSIAL TIKTOK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN PRODUK SKINCARE MS GLOW</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Ali Amran, S.S., M.M (Pembimbing 1)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Srie Wijaya Kesuma Dewi, S.T., M.M (Pembimbing 2)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>ICEU NURAENI (66200043)</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher>ARS University</publisher>
    <dateIssued>2024</dateIssued>
   </place>
  </originInfo>
  <slims:image>Screenshot_2025-06-20_083653.png.png</slims:image>
 </mods>
 <mods version="3.3" ID="7557">
  <titleInfo>
   <title>PENGARUH DIGITAL MARKETING DAN FASILITAS &#13;
TERHADAP KEPUTUSAN MENGINAP DI HOTEL GALERI &#13;
CIUMBULEUIT KOT BANDUNG</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Wulan Yuliyana, S.Ip, M.M (Pembimbing)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>KHULUK ARIPATUL KHORIDA - 66170002</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher></publisher>
    <dateIssued>2021/2022</dateIssued>
   </place>
  </originInfo>
  <slims:image>Screenshot_2023-05-02_085906.png.png</slims:image>
 </mods>
 <mods version="3.3" ID="8184">
  <titleInfo>
   <title>PENGARUH KUALITAS PRODUK, HARGA, DAN DESAIN PRODUK TERHADAP KEPUTUSAN PEMBELIAN PADA DISTRO OLDTIMES80 JATINANGOR SUMEDANG</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Ani Solihat, S.Pd., S. ST., M.M (Pembimbing I)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Riris Roisah, S.E., M.M (Pembimbing II)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>TRISNO SANUBARI - 66190057</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher></publisher>
    <dateIssued>2023</dateIssued>
   </place>
  </originInfo>
  <slims:image>Screenshot_2024-03-26_112813.png.png</slims:image>
 </mods>
 <mods version="3.3" ID="8182">
  <titleInfo>
   <title>&quot;PENGARUH GREEN ADVERTISING DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN &#13;
(Study Pada Pengguna Lampu LED Philips Kabupaten Subang)&quot;</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>SAHIDILLAH NURDIN, S.E., MM., CSBA (Pembimbing I)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Dwi Sandini, S.E., M.M (Pembimbing II)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>TIO AGUNG BAHARI - 66190065</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher></publisher>
    <dateIssued>2023</dateIssued>
   </place>
  </originInfo>
  <slims:image>Screenshot_2024-03-26_092938.png.png</slims:image>
 </mods>
 <mods version="3.3" ID="8181">
  <titleInfo>
   <title>PENGARUH GREEN PRODUCT DAN GREEN ADVERTISING TERHADAP KEPUTUSAN PEMBELIAN PRODUK AQUA YANG DI MODERASI PENGETAHUAN LINGKUNGAN &#13;
(STUDI PADA KONSUMEN AQUA DI KOTA BANDUNG)</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>SAHIDILLAH NURDIN, S.E., MM., CSBA (Pembimbing I)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Andry Trijumansyah, S.E., M.M (Pembimbing II)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>TIKA TRI YULIANTI - 66190007</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher></publisher>
    <dateIssued>2023</dateIssued>
   </place>
  </originInfo>
  <slims:image>Screenshot_2024-03-26_091334.png.png</slims:image>
 </mods>
 <mods version="3.3" ID="8172">
  <titleInfo>
   <title>PENGARUH HARGA DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR YAMAHA NMAX &#13;
(Studi pada konsumen di Yamaha Bahana Bandung)</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Ani Solihat, S.Pd., S. ST., M.M (Pembimbing I)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Riris Roisah, S.E., M.M (Pembimbing II)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Sifa Saadi Ridwan - 66190071</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher></publisher>
    <dateIssued>2023</dateIssued>
   </place>
  </originInfo>
  <slims:image>Screenshot_2024-03-25_113953.png.png</slims:image>
 </mods>
</modsCollection>
