<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
 <slims:resultInfo>
  <slims:modsResultNum>7</slims:modsResultNum>
  <slims:modsResultPage>1</slims:modsResultPage>
  <slims:modsResultShowed>10</slims:modsResultShowed>
 </slims:resultInfo>
 <mods version="3.3" ID="7692">
  <titleInfo>
   <title>PENGARUH PENEMPATAN PRODUK DAN KESADARAN&#13;
MEREK PADA PRODUK PERMEN KOPIKO DALAM&#13;
DRAMA KOREA TERHADAP KEPUTUSAN PEMBELIAN</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Rani Rahmayani, S.S., M.M (Pembimbing)</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>FISSCA NOFFIANTI - 66180064</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher></publisher>
    <dateIssued>2022/2023</dateIssued>
   </place>
  </originInfo>
  <slims:image>Screenshot_2023-05-17_110722.png.png</slims:image>
 </mods>
 <mods version="3.3" ID="3891">
  <titleInfo>
   <title>Implementasi Brand Awareness Dalam Meningkatkan Minat Beli Konsumen Sepatu Rionarn</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Riris Roisah, S.E, M.M</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Novianty Hernanda-66140030</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Srie Wijaya Kesuma Dewi, S.T, MM</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Universitas ARS</placeTerm>
    <publisher>Universitas ARS</publisher>
    <dateIssued>2018-2019</dateIssued>
   </place>
  </originInfo>
  <slims:image>Capture.PNG.PNG</slims:image>
 </mods>
 <mods version="3.3" ID="3867">
  <titleInfo>
   <title>Daya Tarik Iklan Shampoo Vienna Pengaruhnya Terhadap Kesadaran Merek</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Andry Trijumansyah, S.E., M.M</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Lukmanul Hakim, S.I.P., M.M</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Muhamad Dio Nawawi-66140103</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Universitas ARS</placeTerm>
    <publisher>Universitas ARS</publisher>
    <dateIssued>2018-2019</dateIssued>
   </place>
  </originInfo>
  <slims:image>30.PNG.PNG</slims:image>
 </mods>
 <mods version="3.3" ID="4083">
  <titleInfo>
   <title>Pengaruh Personal Selling (Salesman) dan Promosi Penjualan Terhadap Kesadaran Merek Momogi pada PT. Sukses Makmur Abadi Distributor Bandung</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Dr. Acep Rohendi, M.M., M.H.</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Intan Dianasari-66130025</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher>UNIVERSITAS BSI BANDUNG</publisher>
    <dateIssued>2017-2018</dateIssued>
   </place>
  </originInfo>
  <slims:image>3.PNG.PNG</slims:image>
 </mods>
 <mods version="3.3" ID="3896">
  <titleInfo>
   <title>Membentuk Brand Atitude Melalui Kesadaran Merek Yang Dipengaruhi Oleh Daya Tarik Iklan Studi Kasus Pada Bakmi mewah</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Sahidillah Nurdin,SE,.M.M</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Muhammad Anwar-66140020</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text"></placeTerm>
    <publisher>UNIVERSITAS BSI BANDUNG</publisher>
    <dateIssued>2018-2019</dateIssued>
   </place>
  </originInfo>
  <slims:image>18.PNG.PNG</slims:image>
 </mods>
 <mods version="3.3" ID="5675">
  <titleInfo>
   <title>ELECTRONIC WORD OF MOUTH DAN KESADARAN  MEREK TERHADAP KEPUTUSAN PEMBELIAN LAYANAN GO-JEK DI KOTA BANDUNG</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Dr. Heni Rohaeni, S.Sos,MM</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Wulan Yuliyana, S.Ip, M.M</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>CITRA SYAHADATTY TEMBER - 66140151</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Universitas ARS</placeTerm>
    <publisher>Universitas ARS</publisher>
    <dateIssued>2019 - 2020</dateIssued>
   </place>
  </originInfo>
  <slims:image>Capture.PNG.PNG</slims:image>
 </mods>
 <mods version="3.3" ID="3834">
  <titleInfo>
   <title>Membangun Possitive Word Of Mouth Produk Busana Muslim Rabbani Melalui Ekuitas Merek Dengan Kepuasan Pelanggan Sebagai Variabel Intervening &#13;
(Studi Kasus Store Rabbani Buah Batu Bandung)</title>
  </titleInfo>
  <name type="personal" authority="">
   <namePart>Sarah Nur Azizah Fitri-66140120</namePart>
   <role>
    <roleTerm type="text">Primary Author</roleTerm>
   </role>
  </name>
  <name type="personal" authority="">
   <namePart>Dr. Acep Rohendi, SH., MM., M.H</namePart>
   <role>
    <roleTerm type="text">Editor</roleTerm>
   </role>
  </name>
  <typeOfResource collection="yes">mixed material</typeOfResource>
  <identifier type="isbn"></identifier>
  <originInfo>
   <place>
    <placeTerm type="text">Universitas ARS</placeTerm>
    <publisher>Universitas ARS</publisher>
    <dateIssued>2018-2019</dateIssued>
   </place>
  </originInfo>
  <slims:image>3.PNG.PNG</slims:image>
 </mods>
</modsCollection>
